Download your copy of Social Media Best Practices for Automotive Dealers here.
Adam Boalt / Founder of GOSO (and a current advertiser here on DealerRefresh) just published an ebook full of best practices for car dealers using or looking to get into social media.
This e-book, Social Media Best Practices for Automotive Dealers, is for the automotive dealer starting out with social media — an entry-level overview if you will. While social media requires a solid amount of effort, time and interest, this short read will equip you with the knowledge you will need to enter the digital social age that is upon our society. In this book, you will learn how to get started, best practices and tips and tricks.
Social Media Benefits and the specifics reviewed in this ebook:
Why specifically should you consider social media? Here are some of the benefits to be gained
by engaging these services:
- Build visibility & authority. Social media allows you to attract and maintain an audience of people who want to interact with you.
- Grow your traffic. Once you have an audience you can drive people to your website.
- Connect with key influencers. In social media the gatekeepers are removed so you can gain direct access to key people.
- Attract prospects. By increasing your visibility and making yourself useful, you can attract prospects and leads.
- Provide customer service. Help solve customer’s problems before they start to complain and cause negative word of mouth.
- Encourage links. Boost your search results by gaining more links to your content.
- Reputation management. Improve your reputation management by creating more results in the search engines and social sites for your brand.
- Create positive brand associations. Boost your brand by helping people see you as a positive member of your community and industry, by creating more trust, and improving your reputation for customer service.
- News & gossip. Get the inside scoop on what is happening.
- Loyalty. Hold the attention and maintain your visibility to customers, contacts and prospects.
Download your copy of Social Media Best Practices for Automotive Dealers here.
